Sell a business · Salon & spa
Sell your salon or spa, on your terms.
Salons and spas are relationship businesses, and buyers price the central question directly: do clients belong to the brand or to individual stylists and practitioners? Businesses with strong rebooking systems, membership programs, and a brand clients ask for by name transfer well. Businesses that are one chair-renter departure away from losing a revenue column do not.
The economics of the model matter too. Commission, booth-rental, and membership-based models each carry different risk profiles, and the trend toward recurring membership revenue (common in med-spas and massage studios) is what has been pulling top-end multiples upward in this category.
What buyers pay for
What moves your salon or spa toward the top of the band.
Client retention and rebooking rates
Rebooking percentage and client visit frequency from your booking software are the durability evidence. Memberships and packages with auto-renewal price best of all.
Staff model and stability
Commission versus booth-rental mix, tenure, and any non-solicitation agreements. Buyers model what happens to revenue if the top two earners leave.
Brand independence from the owner
If the owner is also the most-requested stylist or injector, that revenue is discounted. A brand with its own following - reviews, social presence, walk-in volume - transfers at full value.
Prepare before you list
Diligence starts long before the buyer shows up.
Export retention data from your booking system
Client counts, visit frequency, rebooking rates, and membership rosters. This data exists in every modern booking platform - sellers who bring it control the narrative.
Review staff agreements before listing
Confirm what is actually signed: employment terms, commission schedules, and any non-solicitation clauses. Unwritten arrangements with key staff are the most common late surprise.
Separate owner service revenue
Break out revenue from your own chair or treatment room versus the rest of the team. Pricing the business on team revenue - and your own book as upside - is the honest framing buyers respect.
Free valuation calculator
What is your salon or spa actually worth?
Two minutes, no signup. We start from the typical salon & spa band of 1.8x to 2.5x owner profit, then adjust for your growth and track record. The math runs entirely in your browser - we never store what you type.
Estimate my business valueThe Slyced Exchange
Sell without telling the world.
When you are ready to ask the market, the Exchange is a private way to do it. Your listing is anonymous by default: built from ranges and categories, screened word by word for anything that could identify you, and reviewed by a person before it goes live.
Buyers verify their identity before they can request access, you approve every request, and a real NDA is signed before your name is revealed. Listing is a flat subscription - never a percentage of your sale.
The Exchange opens soon. Join the owners preparing to list.
Talk to us about sellingAnonymous by default
The public profile is built from ranges and categories. Your name and exact numbers have no field to live in.
Verified buyers only
Anyone can browse, but requesting access requires identity verification first. No anonymous tire-kickers.
NDA before any reveal
You see who a buyer is before they learn who you are, and a real NDA is signed before the reveal.
0% commission, ever
A flat software subscription. We never take a percentage of your sale - not at listing, not at closing.
Plain answers
Questions salon & spa owners ask.
- What is a salon or spa worth?
- Typical small-business transactions put salons and spas at roughly 1.8x to 2.5x SDE. Membership-based models with strong rebooking rates and a brand independent of the owner price at the top; owner-dependent books price lower. Use the range as a starting point - retention data decides the real number.
- Do memberships increase my salon's value?
- Meaningfully, yes. Auto-renewing memberships are recurring revenue, and recurring revenue is what buyers pay premiums for in every industry. A documented membership base with churn history is the strongest asset a salon seller can present.
- What if my best stylists leave when I sell?
- It is every buyer's first question, so answer it before they ask: staff agreements, retention plans, and a transition where introductions are managed deliberately. Some deals include stay bonuses for key staff - a small price for protecting the revenue base.